Included in this course
Estimated Length: 4h30m
40 modules across 5 lessons
12 animated videos
8 interactive learning checks
Certificate of Completion
About this Course
From songs being written and recorded to streamed and performed live, how it all comes together to generate revenue is essential knowledge to anyone in the business. Upon completion of this course you will know how and where music business revenue is generated, the players involved, their roles, and emerge with a detailed understanding of intellectual property and the copyright laws that protect and sustain it.
What You'll Learn
- To identify the products and overall structure of the music business.
- To distinguish the various income streams from recorded music, music publishing, live performances, and merchandising.
- An understanding of intellectual property and how it's protected.
- The roles played by key people and companies in the music industry.
- How deals get done in the music industry.
Course Breakdown
Introduction: The Course
- Introduction: The Course
- A Bit of Background
Lesson 1: Introduction to the Music Business
- Lesson Introduction
- Copyright
- Lesson Summary
Lesson 2: Songwriting and Publishing
- Lesson Introduction
- Who Owns Music Publishing
- Streams of Income from Music Publishing
- Types of Music Publishing Agreements
Lesson 3: Recorded Music
- Lesson Introduction
- Recording Artists
- Music Producers
- Record Labels
- Music Distribution
- Sources of Income from Sound Recordings
Lesson 4: Adventures in Streaming
- Lesson Introduction
- Money Generated from People Streaming Music
- Money Paid By DSPs for Recorded Music to Artists, Producers, and Record Labels
- Money Paid By DSPs to Music Publishers and Songwriters
Lesson 5: Live Performances
- Essential Terminology for Live Performances
- People
- Booking and Touring
Lesson 6: Merchandising
- Lesson Introduction
- Essential Elements of Merchandising
- Tour Merchandising
- Product Endorsements
Lesson 7: The Artist's Team
- Lesson Introduction
- Business Manager
- Attorneys
Featured Testimonial
“For anyone wanting to get into the music industry, the Creative Intell Academy courses are the best to take. If you’re an artist, writer, producer or manager, this will change the game and the way you operate.”
Austin Rosen
CO-MANAGER OF POST MALONE
Inside This Course
Meet the Intells
The Intells is an animated series that teaches the real business of music through storytelling. Each episode breaks industry topics down into fun, easy to understand segments and can be watched individually or as part of the course content.
Crystalize your knowledge with interactive learning checks
Solidify your knowledge of music industry agreements with multiple-choice quizzes and drag-and-drop puzzles to help you remember what you've learned in a fun and engaging way.
Who Does What in the Music Industry
From songwriters to booking agents to record labels and publishers, the list of people and entities populating the music industry can seem endless. Our detailed analysis of industry roles and responsibilities reveals exactly what these individuals and organizations do, and how revenue is generated.
Inside the Real Music Industry
True stories of artists in real-life scenarios, often based on our own personal dealings with them, are peppered throughout the course.
Adventures in Streaming
Unravel the mystery of how music streaming generates money and how it is paid to recording artists, producers, record labels, publishers, and songwriters.
Protect Yourself
Our courses give you the knowledge and skills to protect your work and move forward in the music business with confidence. Based on real information from industry insiders, we help you make informed decisions, avoid costly mistakes, and protect yourself from unscrupulous actors. Sign up and invest in your career today.
Trusted By
Songwriters, Producers, Managers, Industry Executives and Lawyers
“For anyone wanting to get into the music industry, the Creative Intell Academy courses are the best to take. If you’re an artist, writer, producer or manager, this will change the game and the way you operate.”
Austin Rosen
co-manager of Post Malone
" The more informed the producer is on how the business works, the easier it is to manage their career. Creative Intell Academy takes complex legal concepts, breaks them down, and makes them easy to understand. We recommend all of our clients take these courses now."
Lucas Keller
President/Founder of Milk & Honey
"Unlock your music career's fullest potential with the Creative Intell Academy. Avoid costly legal mistakes, sign smart contracts, and maximize your revenue. As a manager of platinum-selling artists, I confidently endorse the CI Academy. They've got you covered."
Dana Biondi
manager of $uicideboy$